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Transparent prices:Transparent price comparison: we compare landed prices (delivery included). We may earn a commission when you buy through retailer links, at no extra cost to you — it never affects which offer we rank cheapest. How we rank →

HOT! WHAT HOW? .com

UK PRICE COMPARISON (£ GBP) · 12 departments

What’s hot, what to buy, how to pay less.

Independent buying guides today; live price comparison as retailers are connected — always the true lowest landed price, delivery included. Commission never decides what we call cheapest.

HotWhatHow today

Departments
12
Category sections
52
Buying guides
16

Live price tracking starts as retailers are connected. Until then, our buying guides explain what to look for.

Read the buying guides

How to choose

Buying guides

All 16 guides

Plain-English guides to the specifications that matter and the questions to ask before you buy — written from manufacturer specifications, with no invented test results.

Verified price drops

HOT right now

All deals

Products priced below their own 90-day average today, with at least two weeks of price history behind the claim. Biggest drop first.

Price-drop tracking starts as retailers connect

We list a drop only when a product is cheaper than its own 90-day average and we hold at least two weeks of its price history — so this row fills up after retailers are connected and history builds. No placeholder deals in the meantime.

How we rank prices

Category hubs

Shop by category

12 departments

How to buy smarter

How we score

  • Lowest price = what you pay

    Item price plus delivery, in-stock offers only. Commission never decides the badge.

  • HOT score 0–100

    Real drops against each product’s own 90-day average — never an inflated “was” price.

  • WHAT score 4.5–9.8

    Specs, price vs its own history, retailer trust and choice — ranked among similar products in the same price tier. Published data, not hands-on claims.

Read exactly how we score

Why you can trust our prices

  • How we rank prices

    “Lowest price” always means the lowest total landed price — item plus delivery. Commission never decides it.

  • Affiliate links, disclosed

    We may earn a commission when you buy through a retailer link. It never costs you more.

  • Price-checked timestamps

    Every price shows when we last checked it, so you always know how fresh the number is.

Full details: how we make money.